林書豪代言爭奪戰打響耐克成功續約成贏家

來源:滬江英語 2012-02-23 10:19 http://www.iosapp77.com/

　　【NBA快訊】林書豪的橫空出世讓各大運動品牌嗅到了商機，近期喬丹、匹克、李寧等國內企業紛紛想把林書豪作為形象代言人納入麾下的消息頻繁見諸報端，但耐克明顯更快一步。日前有消息稱林書豪已經與耐克成功續約，但合作細節尚未可知。

　　2010年8月耐克簽下林書豪，目前3年合同已經履行到了第二年。雖然續約未得到耐克方面的確認，但據悉耐克公司將為這位尼克斯的控衛球星專門設計簽名球鞋。據報道，此款球鞋鞋幫后面繡有“Lin”的字樣。

　　據福布斯雜志估算，林書豪目前的個人市場價值已飆升至1400萬美元。

　　Jeremy Lin's popularity continues to soar, a fact most supported by a rumored shoe deal with Nike。

　　The industry giant doesn't want to let this opportunity pass. Releasing a Lin basketball shoe while he is the hottest commodity in sports will surely send the masses into a feeding frenzy at stores across the world。

　　And with this fresh, young face gracing every media outlet known to humanity on a daily basis, new endorsement offers are sure to land on his 20th-story doorstep in White Plains, NY。

　　How much will Jeremy Lin make from his shoe deal with Nike?

　　CounterKicks is reporting that they have "received a tip from previously credible sources that Nike has created a Jeremy Lin 'Linsanity' edition Zoom Hyperfuse 2011 shoe for the point guard sensation to wear."

　　Jeremy Lin has made a big splash in the U.S. and all over the world during the NBA basketball's shortened season as he plays for the New York Knicks and thanks to injuries and other factors was moved from the end of the bench to the starting line-up。

　　The result - it appears Jeremy Lin is a very good basketball player and the Knicks went on a seven-game win streak with Lin running the show, which included his first six NBA starts。

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